Art Meets Fashion to Stop the Spread of HIV

Every day, some 700 children are born already infected with HIV passed on to them by their mothers. The Born Free initiative has made it their goal to put this heart-breaking statistic into the past by December 2015, and has recently enlisted twenty-two female designers (all mothers themselves) along with Kenyan-born artist Wangechi Mutu to help them reach this goal. Available now on Shopbop, the Born Free Collection features clothing and accessories for women and children designed by such fashion heavy hitters as Diane von Furstenberg, Stella McCartney, Tory Burch, and Donna Karan, to name a few, produced in an exclusive range of prints by Wangechi Mutu. Best known for her large-scale collages, Mutu’s work often deals with feminist themes, particularly regarding the female body and its representation, role and stigmatization in society. (A recent and truly wonderful exhibit at the Brooklyn Museum showcased many of these works). It seems only fitting then that Mutu join in this campaign that so deeply affects women.

All profits from the clothing sales will go towards Born Free’s efforts to prevent the spread of HIV into new generations. Additionally, Condé Nast will donate all subscription fees for the next two months to Born Free and the M∙A∙C AIDS Fund has committed to match all donations and sales up to $500,000.

A launch event will take place on Mothers’ Day, May 11 at Pier 45 in New York.

-Kate Haveles

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